Create Experiences .
Experiences Sell. Experiences Are The Stuff That Life Is Made Of.

Experience Sells .

Experience Is The Stuff That Life Is Made Of.

The principles of experience design make magic. Magic makes money. The lessons learned designing for the world’s foremost themed entertainment companies make us expert in creating leisure and Entertainment Destinations, and in creating Dream Homes.

The location based entertainment industry, including theme parks, entertainment centers, and related industries such as movie theaters and shopping malls are struggling to compete with the convenience of the download. Shopping, eating, watching movies or listening to music is so easy to do from one’s phone, computer or smart TV.

You Can't Download An Experience .

One Can’t Download An Experience. You can order dinner online, but you can’t download an evening out with friends. It’s easy to download movies or music, but one can’t download the experience of a crowded theater or packed concert venue filled with laughing moviegoers or screaming fans. One can game online, but you can’t download a fully immersive physical environment that stimulates all 5 senses – with friends.

People Crave Experiences. Shared Experiences. Memorable Experiences With Friends Or Family. 

We create

Experiences .

But we don’t create them just because we can.

We create them because new problems need new solutions. New Ideas.

We are among the world’s foremost experts in rethinking destinations. Think Differently.

Think First. Create Goals.

We first need to know what success looks like for you. What is your dream, and what is your bottom line,

Create a BIG Idea

What is the unifying idea that will solve the key issues, that will help you achieve your dreams and reach your goals.

Succeed

Follow through, execute. The hardest part is staying focused on success when in the midst of all manner of small challenges and decisions. Stay focused. Succeed.

Want To Get Started?

Request A Meeting Or A Proposal By Submitting This Form

A meeting is always the best way to get started. That way, you can tell us your goals and dreams, and we can tell you a bit about who we are.

    Locations .

    Los Angeles, United States of America

    Beijing, Peoples’ Republic of China

    • think.differently@BTA.la
    • +1 310 383 5524
    • +86 185 1085 3188

    Operation Time

    We are always Thinking Differently .